Maxine shares her passion for DIY and family-friendly interiors through tutorials, behind-the-scenes insights, and beautifully styled imagery. Her content captures the often humorous reality of making a house a home while juggling the demands of parenting three young children, inspiring others to create bespoke interiors on a budget and build their DIY confidence.
With her following now exceeding 100K on Instagram, Maxine’s growth is a testament to her relatable and engaging approach. Her transitional style creates a versatile backdrop for a wide range of content, catering to both influencer collaborations and UGC. Recently, she has begun journaling her exploration of nature-inspired colour and pattern, positioning herself as an ideal choice to showcase interiors for the colour-curious.
From practical decorating tips and room makeovers to innovative approaches towards reusability and second-hand styling, Maxine offers a wealth of complementary lifestyle inspiration.
With her engaging, versatile, and quality content, Maxine has established herself as a go-to resource for anyone looking to enhance their home and embrace their creativity.
Case study
Maxine achieved exceptional engagement on her recent ad with EasiPanel, showcasing in her usual high quality style, just how easy this DIY product is to use at home
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Case study
Maxine worked with B&Q to update her office. The content achieved more than 1.2m views across Instagram, TikTok and Facebook, showcasing her strong multiplatform presence
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